CTE-BUS.912.8215120.9.1

Using the case study, "Colossal Cookie Product Quest," students will identify the product features that will meet the target market customers’ needs and wants. The students will then use identified features to develop a scalable and marketable product mix for the business featured in the case study.

Type: Lesson Plan

Using the case study, "Colossal Cookie Profit Dilemma," students will identify pricing objectives for Ella’s business and they will discuss various factors business owners must consider when setting prices for the products. Students will select one of the pricing strategies and calculate the price for one of Ella’s cookies.

Type: Lesson Plan

Using the case study, "Should the Business Expand?" students will compare two student created arguments, one for expansion of a business and another against. Students will compare the two claims by evaluating them for effectiveness and validity. Using the claims, students will act as the business owner and make a final decision about the expansion.

Type: Lesson Plan

Using this case study, students will be able to answer the question "What factors should be considered when selecting business locations?".

Type: Text Resource

Using this case study, students will answer the question, "What factors should be considered when setting prices for products?"

Type: Text Resource

Using this case study, students can discuss the question, "What should be considered when creating a successful product?"

Type: Text Resource

Using this case study, students can discuss "How does a manager conduct a SWOT analysis?"

Type: Text Resource

Using this case study, students can discuss, "How does an entrepreneur prepare for a successfull investor pitch?"

Type: Text Resource

Using this case study, students can discuss, "How can teams conduct an effective brainstorming session to narrow down ideas to those with the biggest impact on customer satisfaction?"

Type: Text Resource